There is a well worn cliche in financial advice that clients only want to work with older, more experienced advisers.
However the former principal of Bloomsbury Wealth and personal finance expert Jason Butler (pictured) told the Next Generation Planners conference in Manchester that he would not choose an advice firm if it did not have any younger advisers.
‘If I was recommending a firm, when I look at the team, I want to know that at least somebody in that team is under the age of 35. I want to make sure there is a good chance that the adviser going to outlive me,' he said.
Butler's own experience as a youthful adviser was that clients wanted to work with him because of his age.
‘I would say to clients years later “why did you choose me?” and they would say “because you’re younger than us”. I was the same age as most of their children,’ he said.
According to Butler, the Next Generation Planners group could encourage firms to take on younger trainees by asking: ‘Can you afford not to have a younger financial planner?’
He added that young advisers have an 'unfair advantage' if they start younger. To make his example he compared an advisers' career to that of 23 year old dancer AJ Pritchard, who last year became a regular on BBC show Strictly Come Dancing.
Butler suggested Pritchard’s advantage came from having gained plenty of experience at a young age, but also enthusiasm and having been ‘taught right'.